Beef Share Basics - How does the "Beef Share Club" work?
2-min read
One of the most common questions we get from new customers is some version of....
"Okay, I placed my deposit..... what happens now?"
Which is extremely reasonable to ask.
Meeting a farmer on the internet, putting money down for beef that's still actively eating grass, and then waiting 2 or 3 months for it to arrive, is not a "normal" internet shopping experience.
Marketing common sense is to simplify the answer down to just "3 Easy Steps," but it is a teeny bit more involved than that.
So here is the entire process, start to finish.
And you'll notice a theme: at every single step, there's a real person (usually a real person named Nicole) whose entire job is to look out for you.
(New to all of this? Start with what a beef share actually is, or the top 5 reasons our members love them, if you want the why before the how.)
Step 1: You place your deposit
This reserves your spot in the harvest queue.
The deposit is how we plan our grazing rotations, hay feeding, butcher schedule, and which families they're going to.
(Not sure which size fits your household? Take our 60-second beef share quiz before you place it. And if you're curious what actually ends up in the box, here's every cut you get in a half cow.)
Step 2: We keep you posted (with the Status Page)
After answering "which week did you say my share was going to the butcher?" a few thousand times, we decided to build a nifty little status page for Beef Share customers, so you can see exactly where your specific order stands at any moment.
Plus every few weeks, you'll hear from us with an update about exactly how your batch is shaping up. The grass they're eating, how close they are getting, etc.
Step 3: The butcher date, the final invoice, and your FREE freezer
We have a great relationship with our butcher. This gives us a lot of flexibility to choose our dates and bring in just the cows that are PERFECT.
We usually finalize this schedule about 2-3 weeks before, when we can tell that a batch of cattle are getting to that ideal moment.
As soon as your cow is scheduled with the butcher, Nicole reaches out to you personally with your final invoice, and then your free chest freezer ships out (with your first Half or Whole Shares).
Then, Nicole checks in AGAIN to make sure the freezer arrived, it's cold, and it's running right.
Because a freezer with a problem is something we'd much rather catch BEFORE a small mountain of beef shows up at your door.
(Wondering how much freezer room you'll actually need? We wrote that up too.)
Step 4: Your beef ships
Dry-aged, cut by hand, frozen solid, and packed so well that we guarantee it arrives frozen.
If anything about your delivery isn't perfect, you talk to (you guessed it) a real human, and we make it right. Just recently UPS screwed something up royally, and we fixed it, no questions asked.
Step 5: You eat it
Then comes the good part: you open the box, dig through it like a kid on Christmas morning, and inevitably pull out a couple of the dry-aged ribeyes for the first dinner.
And then....
That's pretty much it.
Well there is a secret step #6, the part where you eat all that beef and can't fathom the notion of switching back to water-logged steak from the grocery store, and you place another order from us and become even more ensnared in our beefy plot.
But basically that's the whole process.
Why we can run it this way
The important thing is that we know this might be a new process for you, which is why there's a human here to help at every step of the way.
We can run it this way because we're small enough that every share is handled by people who know your name. Which is just what buying beef from an actual farm is supposed to feel like.
If you're ready to join hundreds of other families that have made the leap, you can reserve a Beef Share with a free chest freezer here.
Your Farmer,
Josh
P.S. If you've got a question about the process I didn't answer, reply and ask. If enough come in, I'll do a follow-up answering all of them.
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